Fox Business Flash top headlines are here. Check out what’s clicking on FoxBusiness.com.
The history of Adidas began in a small German town in the early 1920s with one man: Adolf "Adi" Dassler.
Continue Reading Below
Dassler was the son of Christoph and Pauline Dassler and one of four siblings who was born in 1900. He grew up in the small town of Herzogenaurach where most of its residents earned their living from working with shoemakers, according to the Adi & Käthe Dassler Memorial Foundation.
Although Dassler helped his mother with her small laundry service, which was housed inside their home, he had his sights set on the work of shoemakers, according to the foundation.
Growing up, the future entrepreneur was engulfed in sports. However, he recognized that athletes lacked specialized shoes, which he saw as putting them at a disadvantage, the foundation reported. He was convinced that an athlete would improve if they had better shoes, he began to devise how to create shoes that were specific to each sport.