Samantha Cameron auctions off her 2015 election night dress

Samantha Cameron’s 2015 election night dress sells for £625 and Kate Moss’ vintage jumpsuit raises £1,250 at auction for Smart Works charity backed by Meghan Markle that helps women dress for interviews

  • Auction run in aid of the charity Smart Works, of which Meghan Markle is patron 
  • Samantha Cameron is also a patron for the charity and decided to donate dress
  • Other celebrities who offered up pieces include Victoria Beckham and Kylie
  • A Hermes Birkin bag signed by Jane Birkin went for a staggering £35,000 

Samantha Cameron’s election dress which she wore on the night of her husband David’s 2015 victory and a vintage jumpsuit worn by Kate Moss were among the unique collection of pieces sold at auction in aid of the charity Smart Works.

The pair were among the 34 women who donated items from their wardrobes or collections to raise money for the organisation, of which the former PM’s wife and Meghan Markle are patrons. 

The Stella x Smart Works auction, co-run by Stella magazine, was hosted by Christie’s and took place via an online sale between August 21 and September 15.

It raised a total of £77,000, with 100 per cent of the proceeds going to Smart Works.

Samantha Cameron’s election dress which she wore on the night of her husband David’s 2015 victory sold – along with her husband’s tie – for £625 at an auction in aid of the charity Smart Works


A champagne-coloured vintage jumpsuit worn by model Kate Moss to Moët Impérial’s 150th Anniversary in France in May 2019 went for £1,250 (left), while a silver Ralph and Russo liquid velvet asymmetric dress worn by Kylie Minogue to the Royal Academy Summer Party in 2019 sold at £1,375

Mrs Cameron’s statement blue Preen gown sold – along with the tie her husband wore for the momentous occasion – for £625. 

The item that attracted the largest bid was a Birkin bag donated by its namesake, Jane Birkin, which went for a whopping £35,000.

Handbags certainly proved popular; Barbara Taylor Bradford’s limited edition rouge H Hermes bag realised a price of £6,000, while a Gucci leather backpack belonging to author Marian Keyes went for £1,250.

Other celebrities including Kylie Minogue, Victoria Beckham and Michelle Dockery, as well as designers Jenny Packham, Stella McCartney and Emilia Wickstead, also donated items to the auction. 

The item that attracted the largest bid was a Birkin bag donated by its namesake, Jane Birkin, which went for a whopping £35,000

Another big money sale was a silver Ralph and Russo liquid velvet asymmetric dress worn by Kylie Minogue to the Royal Academy Summer Party in 2019, which went for £1,375.

And Dame Helena Morrissey donated a white and grey silk organza and layered chiffon gown by Alexander McQueen which sold for £6,875. 

Downton Abbey star Michelle Dockery donated a beige Burberry cashmere coat with a personalised gilt plate etched with her name and a blue and black checked suit which sold as a lot for £1,000.

A champagne-coloured vintage jumpsuit worn by model Kate Moss to Moët Impérial’s 150th Anniversary in France in May 2019 went for £1,250, while a cream crepe ‘Serendipity’ gown donned by actress Gillian Anderson at this year’s Golden Globes attracted a winning bid of £1,375. 


Downton Abbey star Michelle Dockery donated a beige Burberry cashmere coat with a personalised gilt plate etched with her name and a blue and black checked suit which sold as a lot for £1,000

A cream crepe ‘Serendipity’ gown donned by actress Gillian Anderson at this year’s Golden Globes attracted a winning bid of £1,375

A navy blue dress worn by Dame Shirley Bassey to the unveiling of her handprints in Wembley Park’s iconic ‘Square of Fame’ in September last year sold for £1,125.

Dame Helena Morrissey donated a white and grey silk organza and layered chiffon gown by Alexander McQueen which sold for £6,875

Among the quirkier lots was a pair of sunglasses by Betty Jackson, worn by Patsy Stone – played by Joanna Lumley – in Absolutely Fabulous, which sold, along with a red Barbara Daly lipstick and handwritten note, for £375.

Also among the donated items was a bespoke black velvet gown worn by Maya Jama (which went for £375), a lavender three-piece suit belonging to Dame Twiggy Lawson (£4,000) and Dame Julie Walters’ cream Burberry trench coat (£500).

A pair of black bustiers worn by Victoria Beckham to the launch of her dVb denim range at Harrods in London in May 2008 and while accompanying David to an Adidas Originals launch event in Los Angeles in September 2009 sold for £1,000. 

A navy blue dress worn by Dame Shirley Bassey to the unveiling of her handprints in Wembley Park’s iconic ‘Square of Fame’ in September last year sold for £1,125. 


Design Emilia Wickstead offered up a vibrant orange textured gown which realised a price of £2,500 (left), and a Stella McCartney cream Raffia logo circle bag sold for £625 (right)

Alexa Chung’s ‘Melancholy Dance’ rust silk organza dress by Johanna Ortiz, which she wore to the Chopard Bond Street Boutique reopening event in London in June 2019, sold for £1,250 

Design Emilia Wickstead offered up a vibrant orange textured gown which realised a price of £2,500, and a Stella McCartney cream Raffia logo circle bag sold for £625.

Smart Works has a team of 300 trained volunteers and helps long-term unemployed and vulnerable women regain the skills, confidence and tools to succeed at job interviews, return to employment and transform their lives. 

Last September the Duchess of Sussex launched the Smart Set collection, which saw every item sold by partnering retailers matched with one item donated to Smart Works. 


A pair of black bustiers worn by Victoria Beckham to the launch of her dVb denim range at Harrods in London in May 2008 (left) and while accompanying David to an Adidas Originals launch event in Los Angeles in September 2009 (right) sold for £1,000

Alexa Chung’s (middle) ‘Melancholy Dance’ rust silk organza dress by Johanna Ortiz, which she wore to the Chopard Bond Street Boutique reopening event in London in June 2019, sold for £1,250

Among the quirkier lots was a pair of sunglasses by Betty Jackson, worn by Patsy Stone – played by Joanna Lumley – in Absolutely Fabulous, which sold, along with a red Barbara Daly lipstick and handwritten note, for £375

Dame Julie Walters’ cream Burberry trench coat, worn by the star to the premiere of the Burberry festive film in London in November 2015 (pictured) went for £500

Samantha Cameron volunteered for Smart Works when she was in Downing Street, doing interview training. She said in a statement. ‘The work they do is so valuable and it is an extremely targeted, efficient and effective charity. 

‘I am now an ambassador for Smart Works and am always delighted to do anything to support and help them, whether by donating one of my dresses for this auction, or stock from [my fashion brand] Cefinn to dress the charity’s clients.’ 

Kate Stephens, CEO of Smart Works, said: ‘Passing on a treasured possession to help another woman succeed is a powerful concept and one we passionately believe in at Smart Works. 

‘All proceeds from the incredible pieces in this auction will help give women across the UK the toolkit they need to transform their lives. As we navigate this pandemic, we know more women than ever before will need our support and it’s been wonderful to see our community come together to help us during this time. 

‘We’re thankful to those who have so generously donated their cherished items for this cause, and to Stella and Christie’s for making this concept a reality, so we can carry on providing support to those who need it most.’

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