Marks and Spencer delight fans with launch of vegan 'avoca-dough'

M&S delights vegans by launching green-tinged brioche buns and hot dog rolls made with avocado instead of eggs

  • Marks and Spencer has delighted fans by launching a vegan bread with avocado
  • Avocadough buns ‘taste like broiche’ and are ‘perfect for summer barbecue’  
  • After sharing the news of the launch on their Instagram page , many foodies were overjoyed with the new product, which has a slight green hue 

Marks and Spencer has delighted fans by launching a vegan bread made from avocado instead of eggs.

The upmarket grocer says its ‘avocadough’ buns are perfect for a summer barbecue, and taste like a classic brioche. 

The buns cost £1.15 for a pack of two and are available for burgers as well as hot dogs. 

After sharing the news of the launch on the M&S Instagram page, many foodies were overjoyed with the new product, which has a slight green hue. 

Marks & Spencer has delighted fans by launching a vegan bread made from avocado instead of eggs

They wrote: ‘Introducing the AVOCA-DOUGH Buns! In a high-street first, we’ve launched these EPIC vegan-friendly avocado burger and hot dog buns. 

‘Pureed avocado replaces egg and gives the buns a slight green hue, whilst coconut oil enriches the buns for that classic brioche texture.

‘We’ve filled ours with our Plant Kitchen Chorizo Puppies and Plant Kitchen No Beef Burgers!

Both buns are a natural source of vitamin D and fibre AND they are just £1.15 each for a pack of two!   

The upmarket grocer say their ‘avocadough’ buns are perfect for a summer barbecue, and taste like a classic brioche

Fans seemed very excited to try the dish flooding the Instagram post with comments and tagging friends and family in a bid to try them.

‘Onto a winner’ wrote one.

‘Wow, have been waiting for a brioche bun I can eat for ages. Well done M&S brilliant’ said another.

‘Bet these would be so good with veggie sausages’ a third commented.  

Fans seemed very excited to try the dish flooding the Instagram post with comments and tagging friends and family in a bid to try them

M&S Bakery Product Developer – Kirsty Rowley told FEMAIL: ‘Avocados are huge – be it avocado on toast, in a margarita or simply as part of a salad – and social media goes mad for all things avo! 

‘Our new avoca-dough buns are the perfect BBQ accompaniment and complement our amazing Plant Kitchen selection beautifully but go equally well with some of our fantastic meat-based products too. 

‘The softness of these brioche style rolls soak-up all the fantastic BBQ juices for ultimate summer bite.’ 

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