Busch Beer releases camo wedding dress for $750

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Beer-loving brides who want to make a statement on their big day can now, with a camo gown from Busch Beer.

The beer brand – which is owned by AB InBev – partnered with David’s Bridal to release a wedding dress inspired by the Busch Light Camo cans. The dress comes in green or grey camo and costs $799, though it is currently on sale for $749.

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According to the description on the David’s Bridal website, the gown has a sweep train and side pockets. It also has an optional coverage panel, for brides who want to be a bit more modest.

The dress also matches a bow tie – which also comes in green and grey camo – that brides can order for their grooms for $14.95. 

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Busch Beer partnered with David’s Bridal to release a limited-edition camo wedding dress, inspired by the Busch Light Camo cans. (David’s Bridal and Anheuser-Busch)

Brides can pre-order the limited edition dress and bow tie until Nov. 26. A note on the website says the dresses and bow ties are expected to be delivered by late April 2022, because they have to be "special ordered."

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"As the beer brewed for the great outdoors, Busch Light knows our fans believe everything is better outside," a spokesperson for Busch told FOX Business in a statement. "We believe there’s no better way to bring that passion for nature to life than by creating an outdoors-inspired wedding dress and matching bowtie, modeled after our fan-favorite limited-edition camo cans."

The dress comes in green or grey camo and costs $799, though it is currently on sale for $749. (David’s Bridal and Anheuser-Busch)

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